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You write to be read. But are your words strong enough?

What’s bad, boring and barely read all over? Business writing. If you could taste words, most corporate websites, brochures and sales materials would remind you of stale, soggy rice cakes. ~ Jason Fried

Have you ever wondered how to get people to pay attention to what you write? For too many of us, the words we write and read everyday lack a personality and point of view. They’re filled with jargon and empty expressions. We want our phrases to sing and they sound flat.

In nearly all cases, a company makes its first impression on would-be customers or partners with words. You rely on your words to make a connection – but are they strong enough?

At Write to Know, our goal is to help you tell your story better. Whether it’s through social media, the web or print, we help you craft your message in a way that your audience will understand, remember and act on.

We believe that a lot can be said with few words; they just need to be well chosen.

Contact Ellen at Write to Know to talk about how we can work together.

Did you know?

“A survey of the 1,000 largest employers in the U.S. reported that 96% says employees must have good communication skills to get ahead.” ~ Robert Half International

“A third of 120 companies surveyed the National Commission on Writing reported that only one-third or fewer of their employees knew how to write clearly and concisely. Estimates based on the survey returns reveal that employers spend billions annually correcting writing deficiencies.” ~ Brent Staples, the New York Times, 2005

“The single biggest problem in communication is the illusion that it has taken place.” ~George Bernard Shaw

Read the Write to Know blog on creative strategies for managing your career.